Shopping with a conscience

We round up our favourite sustainable Australian fashion brands

You know us, we’re firm believers in giving back to this planet we call home. We consider the environment and the impact we have on it, in everything we do. That includes right down to the clothing we wear. We know it can be tricky though, to find brands who seamlessly combine sustainable manufacturing with fashion forward designs. That’s why we’ve decided to round up our favourite, ethical brands who have the environment at the forefront of their minds when producing their beautifully crafted garments, helping you give back to the earth the next time you shop.


bassike was established by two women who had a vision to create high-end designs with a commitment to sustainable manufacturing. Launched in 2006, bassike began with an original collection of organic cotton jersey before introducing their denim line a year later. Now, with multiple stores across the country, their products continue to be sourced and developed to ensure the integrity of the brand is maintained. Designers Mary-Lou and Deborah are also both ambassadors of ‘Give in Style’, a charity which raises funds to support orphaned children in Australia.


Nestled in the beach-side town of Byron Bay, Annukka is a brand focusing on everyday, wearable classics that are Australian made, sweat-shop free and eco friendly. Each piece is made from certified organic cotton and free from toxic dyes and treatments. Available in over 50 stores Australia and New Zealand wide, Annukka is leading the way in ethical ready to wear fashion.

bon Label

bon combines classic Parisian designs with a modern aesthetic. Inspired by designer Linda Smyth’s longing to find the ‘perfect’ white tee, bon was born to provide women with every day luxury pieces that are casual effortless and elegant, all the while maintaining a legacy built on ethical construction. All garments are made from certified organic cotton which is farmed & processed without the use of pesticides, genetically modified seed or synthetic fertilizers.

Kit X

Relatively new to the fashion scene, Kit X was launched in 2015 by designer Kit Willow. With a passion for nature, the label firmly roots itself in future-lead sustainable movements within the fashion industry. Kit strives to be a pioneer of ethical manufacturing, as she aims to create effortless pieces that minimise the impact their construction has on the planet. She does this by using recycled materials where possible and sources additional fabrics ethically.

Oats the Label

Taking a rather drastic turn for slow fashion, Oats focuses on creating feminine yet, unique pieces for the female consumer, with each garment being handcrafted and made to order. Designer Bridie Davie works alongside her mother, personally sewing each piece once the order has been placed. Bridie keeps the majority of pieces in silk due to the minimal impact its construction has on the environment. We’ve also taken note of the limited accessories and add-ons used throughout her designs, where she often swaps a buckle for a simple tie, giving her garments an eye-catching point of difference to rivals within the industry.

Image source: @bassike

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